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The WHO clinched a landmark treaty in 2005, now ratified by 180 countries, that calls for a ban on tobacco advertising and sponsorship, and taxes to discourage use

However, please remember that the process may take time

Those old enough to remember know milkmen once delivered dairy products to homes every day

The most interesting aspect of working on this brand over a long period of time was figuring out how to continuously re-frame a problem to create a narrative that teens found entertaining while informing the public about the Tobacco Industrys manipulative business practices

See also Uelmen, Lessons from the Trial, 178