Disco Dip Ergomaxx Navy This midi ¡§it-bag¡¨ is a

This midi ¡§it-bag¡¨ is a real back-to-school essential

Annafie¡¦s new striking colour combination of soft pink and grey puts a stylish twist on the classic Toile de Jouy

Whether for a garden party

Discover our new Cupcake dress ¡V it¡¦s the sweetest dress around

and encourage creative play

Disco Dip Ergomaxx Navy This midi ¡§it-bag¡¨ is aThe World's Most Ergonomic School Backpack. The Ergomaxx Disco Dip combines award winning ergonomic design with playful ice cream illustrations in navy blue, creating the perfect backpack for girls aged 6 to 10 who deserve both comfort and style. Developed with orthopedic specialists, the Ergomaxx features a patented back system that distributes weight evenly across your child's shoulders and hips, reducing strain by up to 30% compared to standard